Goods News March 2021 • Tomorrow, the whole studio of Goods will take a well-deserved 10-day long 🐣 break. Here's our top 5 suggestions for your Easter perusal. See you in April!

A promising alternative to plastics?

Now that the our planet's plastics weigh twice as much as all animals on earth, and microplastics even has been found in unborn babies, new alternatives can't come quick enough. Finnish Paptic looks to be a very promising alternative that delivers on plastics' flexibility and rigidity, but a clear pathway for recycling (hint: it's recycled as fiber/paper).

More on

 Debranding Is the New Branding

Ben Schott at Bloomberg on how many rebrands these days discard detail and depth to rebrand. The latest of them being Burger King.

Bloomberg: Stripped Back Branding

➌ You might get hooked 🎣

The kind people at The Brand Identity has interviewed us on the subject of our latest launch together with our sister studio Heydays: Limón. We also tell how we worked with as-responsible-as-possible packaging for this challenging field of take away food. Full case study online now at Behance, too.

Read the interview

➍ Welcome Camilla!

Say hello to our new Commercial Director Camilla Martinussen 👋🏻 Camilla’s experience in strategy, project management and business development from places like Bold Scandinavia and Orkla will be so important to us 🌱 So glad to have you on board!

 reMarkable receives DOGA Honours Award

As only one of three Honours Award winners, we are over the moon to have played our part in close collaboration with the fantastic inhouse teams at reMarkable.

The jury notes: "…down to the packaging design developed in collaboration with the Norwegian studio Goods, the stripped-down and tactile expression evokes inspiration from bookshelves and stands out in stark contrast to other gleaming consumer electronics packaging on shop shelves."

Read more at / Case study

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Goods · Pilestredet 75C · Entr. 22 · Oslo, Oslo 0172 · Norway

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