The MKWF is stoked to add even more adrenaline to this year's event with the #AlohaWOOChallenge presented by WOO Sports.

“If you bought our product, you most likely understand the profound and positive effects kiteboarding can have on your life. Kiteboarding, whether it being on a twintip, directional or foil, is the most surefire way to get into a state of mindfulness, flow, happiness and community. It’s something that makes you feel truly alive. As such, our vision is to use technology to drive people off their couches, away from their TV screens and out of their everyday lives into the fascinating world of kiteboarding.  As humans we are made to move, we are born to play, live outdoors and experience nature. We play with the elements, challenging ourselves and others. At the end of the day, if we drive more people towards the unique and raw experience of kiteboarding, and we can say that we created happier, safer healthier lives for many of us, then, and only then, will we consider WOO Sports a success”.

Leo Koenig
CEO & Co-Founder
WOO Sports