View this email in your browser

The Vitamin Bridge Newsletter 1.1
A Message from Martha:

A big thanks to all of The Vitamin Bridge friends and supporters as we approach our one-year anniversary! Our first delivery of prenatal vitamins took place in September, 2019, and we're on track to distribute over 5,000 bottles in our first 12 months as a nonprofit. A year ago, we certainly did not anticipate a global pandemic which increased challenges for disadvantaged, expectant moms and increased risks of inadequate nutrition during pregnancy. Thank you for helping The Vitamin Bridge fill this fundamental nutrition gap for at-risk, pregnant women!

This is the first edition of The Vitamin Bridge newsletter which is intended to keep you informed about the progress made toward improving nutrition among the most vulnerable in our communities. Please let me know if you have any questions or need additional information.

Martha Day
Prenatal Vitamins & COVID-19
During this uncertain time of COVID-19, maintaining healthy practices are of the utmost importance, especially for pregnant women. This can be accomplished through eating balanced, healthy foods and following other USDA nutritional guidelines. According to Harvard's School of Public Health, "poorly nourished individuals are at a greater risk of various bacterial, viral, and other infections." Prenatal vitamins can enhance nutrition levels in pregnant women and boost the immune system. For this reason, The Vitamin Bridge's prenatal vitamin donation program has become an even greater necessity.
Carlton Williams, CVS Coppell Store Manager and Vitamin Bridge advocate, is shown with prenatal vitamin bins for delivery to first-touch provider organizations which we support.
A Social Responsibility
Written by: Samantha Crouch

When The Vitamin Bridge realized the depth of need for prenatal vitamins and nutrition education, their next step was to seek a partnership with a company passionate about helping others. This search led them to their local CVS in Coppell, Texas, where front store manager, Carlton Williams, offered to help.

“When Martha contacted the store,” Carlton explained, “I felt it was a real good opportunity to help the community . . . I felt really drawn to it and wanted to do anything I could to help them out.”

For Carlton, helping The Vitamin Bridge was an easy decision. Their mission to help low-income, expectant mothers procure prenatal vitamins and nutrition education was his motivating factor. On Carlton’s side, the process of obtaining the prenatal vitamins includes ordering through their supply chain. He also works with Martha Day on a biweekly basis to determine the order quantity needed to meet The Vitamin Bridge's ongoing need.

When asked about initial challenges, Carlton replied, “At first, it was just getting some buy ins from my distract leader and figuring out how we were going to be able to facilitate the quantity of what [Martha] wanted at a price that would be beneficial to her and still protect the margin of the store.”

Traveling up the CVS chain, one can find Kate Medeiros, who works in the CVS Social Responsibility department. Kate and her teammates are responsible for both monetary and product donations to nonprofit organizations which align with CVS Health’s mission of helping people on their path to better health. The Social Responsibility department is constructed of 25 employees who work in everything from environmental sustainability to increased healthcare access.

Kate explained, “Part of being a good corporate citizen is giving back to the community, and one way we do that is through monetary grants to organizations that fall within certain focus areas.” Typically, the CVS Social Responsibility department focuses on tobacco use prevention, access to health care, and opioid abuse prevention. “When the coronavirus hit, we kind of had to pivot and focus more on how we could help during this pandemic, so we started focusing on large community food banks to help with food insecurity.” Continuing, Kate added, “We also provide product donations like we do with The Vitamin Bridge.”

For Kate Medeiros and CVS Health's Social Responsibility department, it is important that their partnerships with nonprofits remain efficient and mission oriented. The Vitamin Bridge’s mission aligns with CVS Health’s, making for an excellent match.

“Tom and Martha have been great with providing us with metrics because we have to report our return on investment on our dollars,” Kate explained. “That often includes meeting nonprofit organizations to report on the people served and the demographic in order to justify donating that magnitude. Also, just keeping in touch, like with volunteer opportunities.”

When asked about her personal opinion regarding The Vitamin Bridge, Kate said, “I have two kids of my own, and I know how invaluable prenatal vitamins are to mothers and their unborn children. I know that some of the women that The Vitamin Bridge serves may not know the importance or have all the information they need, and they probably can’t afford them, either.”

The Vitamin Bridge and CVS Health are a partnership for the books, constructed of two companies that champion selflessness and greater access to healthcare.

“The Vitamin Bridge, especially being an all-volunteer organization, is invaluable,” Kate said. “And I am proud to work for a company that supports their efforts.”
In June, The Vitamin Bridge received a donation of prenatal vitamins from CVS Health, allowing them to help even more pregnant women in need. 

Since 1991, Prestonwood Pregnancy Center (PPC) has provided confidential and compassionate pregnancy-related assistance to women in the DFW area. PPC is a 501(c)(3) corporation and has served over 70,000 clients, providing pregnancy tests, ultrasounds, consultation, classes and other assistance, all at no cost to the women served. PPC offers locations in Richardson and Duncanville, as well as a mobile unit. 

Martha Day, The Vitamin Bridge president and co-founder, has volunteered as a PPC client advocate for the past four years. Martha observed through her volunteer work that disadvantaged, expectant moms often times have inadequate nutrition and do not take prenatal vitamins. PPC was The Vitamin Bridge's first prenatal vitamin recipient organization and played a key role in helping establish our program which is now reaching disadvantaged, expectant moms throughout Texas.
Before You Go . . .
Follow us on Instagram and Linkedin using the icons at the top of the page!
Established in 2019 as a 501(c)(3) nonprofit corporation, The Vitamin Bridge was formed to provide prenatal vitamins and healthy nutrition information to disadvantaged, expectant mothers. Everyone deserves a healthy start to life!
Click Here to Support Us
Copyright © 2019. The Vitamin Bridge. All rights reserved.

Our mailing address is:
P.O. Box 2843
Coppell, TX 75019

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

This email was sent to <<Email Address>>
why did I get this?    unsubscribe from this list    update subscription preferences
The Vitamin Bridge · PO Box 2843 · Coppell, TX 75019 · USA

Email Marketing Powered by Mailchimp