Round up of Women in Tech SEO Festival 2023

Yesterday was the fourth instalment of the Women in Tech SEO festival, and what a festival it was. It's always amazing to have so many incredibly talented women in one room and share their knowledge with others. 
  • Yagmur Simsek opened the event by discussing Information Architecture Audit for SEO Success and shared some insights on how to analyse your website architecture. 
  • Syphaïwong Bay followed with Creating and Automating Content in a Meaningful Way and was very funny in her presentation too! 
  • Chima Mmeje graced the stage in her incredible suit and shared The Six Keywords to Prioritise when Building a Topic Cluster. 
  • Then came Myriam Jessier, who took us all down the image SEO rabbit hole with amazing tips on how to ensure our images are fully optimised and efficient. 
  • Bethan Vincent came next and guided us all on how to get executive buy-in throughout your career with practical advice.
  • After the break, we saw Giulia Panozzo, who amazed us all with the Neuroscience of Search and how we can apply this to increase traffic and conversions.
  • Josephine Haagen was next came fresh from Brighton SEO to deliver Natural Language Processing for SEOs and how content can be optimised for natural language programs.
  • Lazarina Stoy shared her experience in Data Storytelling and tactics to start using stories in SEO consulting.
  • The final sessions included Helen Pollitt, who delivered a hilarious presentation on Levelling up your SEO Career that was not to be missed. 
  • Leyla Okhai ended the day with Standing in Your Confidence and why it's a myth that women aren't confident.

Keep an eye on Twitter for more from the event, and grab yourself a recording ticket if you'd like to like to see all the talks from the event which will be shared in the coming weeks.
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