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Welcome to Female CoFounder's Weekly Newsletter - the place where we provide useful & inspiring content to help you build your startup.
Illustration Credit: Unknown (Original Source)
Founder Highlight: Natalie Rogers 🌟

Ever thought about how function meets fashion? This is the heart of Klassy Network, founded by Natalie Rogers. Klassy Network started due to Natalie's own struggle with blue lights from working all the time on her computer as an Entrepreneur herself. She saw the opportunity to create stylish, quality blue light glasses to help women feel more beautiful and confident. Now she's expanding her third product line, Brami (bra + cami), built-in bra tops that both support and are also stylish. Natalie shares the struggles of creating Brami as it has never been done before.

Read/list to Natalie's interview to learn more about: 

  • Her entrepreneurial journey prior to Klassy Network
  • Product validation, development, soft launching, and challenges
  • Whether to do digital marketing in-house or agency
  • Her 7 tips to scale your business to a 7 figure-business
  • & more! 
Read/Listen to Natalie's Interview Here
Be featured in our next newsletter, fill out the form here
Resources of the Week 📚
 
 How Superhuman Built an Engine to Find Product/Market Fit

“You can always feel when product/market fit is not happening. The customers aren't quite getting value out of the product, word of mouth isn't spreading, usage isn't growing that fast, press reviews are kind of ‘blah,’ the sales cycle takes too long, and lots of deals never close.”
- Marc Andreessen, CoFounder & General Partner of Andreessen Horowitz

Rahul Vohra is the founder and CEO of Superhuman, a startup building the fastest email experience. Rahul shares in the article how you could measure for product/market fit and optimize it in 4 steps. The first step is, ask your customers how disappointed they would be if they could no longer use your product. Read more to find out the other 3 steps Rahul took to find product/market fit. 


  How to Test Your B2B Startup Idea

"Validating your startup idea and its market risk is not about your product. It's about quantifying the customer's problem." 
- Jyoti Bansal, CoFounder & Partner Partner at Unusual Ventures 

Although the article focuses on how to test your B2B startup idea, you can apply some for how to test any startup idea. The article introduces four steps of validation activities that you can do to test your startup idea. 


  A Ridiculously Detailed Fundraising Guide 

Need a step-by-step outline of how to get fundraising from VC? Check out the detailed, yet bite-sized fundraising guide.   


Neat Finds 


  How to make your pitch deck stand out  - Twitter Thread

  Field Guide - Practical 6 skills every founder need to help solve early-stage problems, whether you're a founder for an Enterprise startup or for consumer. 

What did you think about it? Let us know in the #resources channel. 
What You Missed on Slack  🗓️
 
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